WordPress Website
Rubyfish laptop and computer sample

Rubyfish Digital

New website from scratch for the digital agency & websites or dashboards for their clients


Rubyfish tablet and mobile sample

All of the projects were successfully finished with websites that are functional, fast, optimised and cater to the needs of the client’s ideal audience. All the requests were taken into consideration and executed according to the client’s wishes. 

After completing the front-end part of the website, the next step was working on the implementation into WordPress with Roots theme. All desktop/tablet/mobile designs in PSD were provided by the client.

Technologies & Plugins used: WordPress,HTML/CSS, Twitter Bootstrap, Javascript, jQuery, PSD to HTML/CSS, PSD to WordPress, Responsive Design, SEO, PHP, Git

Milan has helped us out with a range of different projects over the last few years and I would certainly recommend him as a member of the team for any front-end work. We have worked with many front end developers over the years and Milan’s attention to detail and commitment to getting things done right stands him head and shoulders above other developers. His code is very clean, easy to work with and to integrate, he always makes the time to meet deadlines and produces the same high-quality work every time. Its been a pleasure working alongside Milan and he will be an asset to any team.

Jason Strachan – UX director at Rubyfish Digital



The main activities that were to bring success to the project

  • Hand-written HTML5/CSS3 clean code applying W3C Standards with SEO friendly structure
  • Cross-browser (IE9+, Firefox, Chrome, Safari), cross-platform and cross-device compatibility (Major tablet + mobile browsers)
  • Pixel-perfect responsive design
  • Table-less markup
  • Optimized CSS
  • Speed optimization
  • Retina support
  • Well-documented


At the time, the biggest challenge was perfecting the parallax effect. This effect is visible on the Main Menu and changes the menu background, link, and logo colours while scrolling. Also, it is visible on the Hero image by scrolling with a different speed than the rest of the page and is always 100% stretched on all devices.

Client Specifics

Rubyfish is a digital agency that creates responsive websites and applications, iOS and Android Apps, Mobile and Multiplatform apps and makes sure that their clients always get the best possible solution for their digital inquiry

Client Needs

As part of their development team, the client needed me to build the website from scratch. After finishing the website, Rubyfish Digital entrusted me with several of their projects, including JSS Photoblog, Melbourne Metro, Heritage Festival, Griffith Study Planner, Monash Study Planner, Monash Email Campaign.

For each individual project, the created website needed to be SEO optimised and responsive according to the preferences of their clients. Also, each of the websites had different features that needed to be handled with a  new approach.

Rubyfish webpages samples

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