Helping freelancers transition into successful entrepreneurs and scale your business without sacrificing your time.
2006–2009
I started my journey at the University of Bitola, studying Informatics. After completing my studies, I enrolled in a Master’s in Software Engineering while also pursuing a teacher’s diploma. During this time, I faced my first hurdle: over 100 companies rejected me because I lacked experience. But instead of giving up, I started working unpaid internships, assembling computers, and self-learning programming at night.
2011 -2014
In 2011, I landed my first dev job, building custom WordPress themes. It was a turning point—though my focus was still on coding, I started seeing that businesses need more than just good products. They need strategies to get noticed. That realization shifted my path.
2014-2018
In 2014, I left my full-time job to pursue freelancing full-time. I started working with agencies from Australia and the US. It wasn’t easy, but it was rewarding. Over the years, I built a small team to handle the growing demand. This was where I learned firsthand how to balance client work and business growth.
2018
2018 was the year I founded SmartClick. I opened an office in Strumica and began focusing on helping businesses scale through SEO strategies and optimized websites. It was a leap of faith, but it was the start of something bigger.
2019
In 2019, I partnered with Branko and invested heavily in my education. I immersed myself in learning business strategies, leadership, and SEO through various mentors. This is when I started applying more structured systems to SmartClick and saw significant improvements in the way we scaled businesses.
2020-2021
The pandemic shifted everything. I went fully remote, which gave me more flexibility to focus on refining SmartClick’s strategy. During this time, I also received mentorship through MK2025, learning more about positioning and clarity in my business.
2022
By 2022, I started coaching with Aleksandar and took on my first major project with British Council. I also began hosting local career events and pursuing NLP (Neuro-Linguistic Programming) training, which helped me understand business growth and client relationships in a new way.
2023
I spent 2023 testing different niches—eCommerce, real estate—and refining my vision. I merged businesses and clarified my approach to growth. I also completed my NLP Master certification and learned from attending major conferences like the Wolf of Wall Street Conference.
2024
2024 was a year of networking, attending events like SaaSiest and SaaStanak in Europe. I built connections with industry leaders and took on more high-level projects, including speaking at WordCamp Skopje. It was a transformative year, and I gained significant exposure in both the local and international business communities.
2025
By 2025, I’ve secured multiple speaking and podcast appearances, become a mentor at Scala Academy, and continued to grow SmartClick’s presence. My website now serves as a powerful tool for businesses to increase visibility and grow sustainably. I’ve also started sponsoring events and collaborations that align with my values.
I never stopped learning — because growing a business means evolving how you think, decide, and lead.
University of Bitola
Structured thinking, problem-solving, and systems that scale.
Neuro-Linguistic Programming (2023)
Better conversations, deeper insights, and lasting change — in business and life.
Strategic Mentorship
Leveling up leadership, hiring, and high-level decision-making.
Constant Performance Method
Energy, mindset, and consistency — beyond productivity hacks.
Knowledge Broker Blueprint
Turn expertise into impact — frameworks that actually work.
Leadership Development Initiative
Built and delivered workshops with global entrepreneurs.
High-Income Skills Training
Sales, branding, and positioning — taught through real-world application.
Premium Business Mastermind
Shared knowledge, accountability, and thinking bigger — faster.
Clients served as freelancer
and business owner
People managed across
career
of hours of non formal
education and masterminds
Build a business that works for you — not the other way around.
I’ve seen too many smart, driven people burn out trying to “make it” on their own. My vision is simple: help freelancers and founders build businesses that are profitable, purposeful, and actually sustainable — so you can work less, earn more, and live better. Not in five years. Starting now.
As Seen In:
I’ve had the chance to talk about freelancing, leadership, and business growth on several podcasts. Check out some of the episodes:
Leadership Lessons for Entrepreneurs: Insights from My Experience Do you ever wonder how leadership plays a role in freelancing and running your business? In this episode of the Kvanten Skok Podcast, I had the chance to share the lessons I’ve gained as a leader and how they’ve shaped my approach to business. In my conversation
From Freelancer to Entrepreneur: How I Built a Scalable Business? Looking to grow your freelance business or make the shift to entrepreneurship? In this episode of The Freelancers Hangout, I share the story of my transition from freelancing to founding my own business. With five years of freelancing under my belt, I made the leap
From Employee to Entrepreneur: How I Built SmartClick into a Growing Business Are you considering leaving your stable job to start your own business or wondering how to grow your existing venture? In this episode of How Are You?, I talk about my transition from working as a developer to founding SmartClick, one of Macedonia’s
Attending events is an essential part of my entrepreneurial journey. They allow me to learn, share experiences, and connect with like-minded professionals. Check out some of events that have had a significant impact on my business:
Not just another SaaS conference. SaaSiest, 2024 wasn’t about scale hacks or empty slogans. It was about substance — the kind of insights that stay with you long after the event ends. No echo chambers. No performative networking. Just real conversations between founders, executives, and sharp minds willing to challenge assumptions and ask better questions.
A human conference in a software world From the first coffee to the last boat ride, SaaStanak felt more like a reunion than a business event.Overheard more product insights in the hallway than on stage (and that’s saying something). Shared more strategy over lunch than in a boardroom.The biggest wins? Unexpected connections. Quiet wisdom. That feeling you get
Day 1 Highlights Fear of Success We talk a lot about fear of failure—but almost never about fear of success. What happens when things go right? Will the people around me change? Will they want something from me? Will I still belong? A powerful talk that challenged how we think about ambition and self-sabotage. Leading
I’ve been featured in various publications and platforms, talking about freelancing, entrepreneurship, leadership, and digital marketing. Here are some places where you can find my work:
What skills should a leader possess to help employees grow?
How is SEO shaping the B2B digital marketing space?
The challenges of a transition from a freelancer to a business owner.
No new clients? Too many clients? No steady growth in sight? Let’s fix that.