Podcast

Episode 24

Episode 24

51 min · July 27, 2026

Why Most Companies Don’t Scale (Even With Great People)

Nikola Bubevski

Nikola Bubevski

Sales & Operations Leader

The conversation

Milan Savov talks with Nikola Bubevski, a sales and operations leader who helped scale teams at Native Teams, about why companies fail to scale even with talented people. Nikola argues that most growth problems are systems problems, not talent problems, and that many bad hires are really undefined roles. As a company grows from five to thirty-five people, the founder's calendar and the management layer are usually the first things to break.

He believes in building systems where average people do great work and great people do their best work, and warns that AI only amplifies broken processes. A company becomes scalable only when the founder trusts systems more than their own availability.

About the guest

Nikola Bubevski

Nikola Bubevski

A sales and operations leader who has built and scaled commercial teams at high-growth companies, including Native Teams. He now helps founders build scalable organisations.

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