A Look Inside the Biggest Business Event in the Balkans
Biznis Priče brought together the brightest entrepreneurs, operators, and leaders across the Balkans. Over two inspiring days, there were powerful talks, hands-on workshops, and insightful conversations focused on leadership, branding, sales.
Below are the standout sessions and unforgettable moments from the event.
Day 1 Highlights
Fear of Success
We talk a lot about fear of failure—but almost never about fear of success. What happens when things go right? Will the people around me change? Will they want something from me? Will I still belong? A powerful talk that challenged how we think about ambition and self-sabotage.
Importance of mindset
Leading Through Change
This was the strongest talk of the event. Petar explained how, in every company, people either act like players or victims. Great leaders don’t force change—they guide people through it.
Give your team context
Prove that the change will work
Show how it helps them. Real leadership starts when people resist—what you do next is what counts.
Connect The Dots
From Salesforce to founding a $20M startup, Drew shared how his career has been shaped by one core idea: someone you know knows the person you need to meet.
Instead of cold outreach, build real networks. Find the expert. Collaborate. Don’t start from scratch when someone else has already done the work.
Interview with Svetislav Pešić
The Serbian national basketball coach shared what leadership looks like in sport—and how it translates to business. One line stuck with me: “The coach isn’t the star. The coach makes stars.” That’s what true leadership is.
Day 2 Highlights
Personal Branding for Founders
A strong talk that made me rethink brand building. Three questions I’m still asking myself:
Give your team context
Prove that the change will work
Show how it helps them. Real leadership starts when people resist—what you do next is what counts.
Nina Montée Karp – Founder of Snoo
Her story was a reminder that you don’t need to have it all figured out. Even when investors rejected their idea to rent out Snoo, she and her team stuck with it. That one bet now brings in serious revenue.
Affiliate Marketing Panel
A practical discussion on how to turn customers into advocates. You don’t need a massive ad budget—just a smart system that rewards people who genuinely like what you do.
Fireside Chat: Nenad Milanović (Cake.com)
Strong, real advice on scaling. Always worth listening to.
Edin Mehić – Building Beyond the Product
This was the most powerful session for me. Edin talked about thinking beyond the business and instead creating an ecosystem—a space where customers, team members, and partners want to stick around. He also hit on something I deeply believe: sales and client segmentation are not “add-ons”—they are the engine.
Workshops I Joined
Reframing & Breathwork with Ana Brzaković
We talked about shifting how we think under stress, finding space in high-pressure moments, and using breath to get calm and focused when it counts.
How to Double Your Sales (Without Doubling Your Work)
This one was more about the strategy behind sales. Strong positioning + clear marketing + consistent messaging = sales that come in more predictably.
12 strategies for doubling sales
Final Thoughts
The talks were sharp, the people were open, and the energy in the room felt real. No hype, just honest lessons.
I’ll definitely be there again next year—and if you’re building something of your own, you should be too.
Next year’s dates are already announced: April 16–17, 2025. Let’s meet there.
See more events
Behind every event we attend, there’s a spark. A conversation that shifts perspective. A story that sticks. These are the ones worth revisiting.